Wise DNAD

My Design and Art Direction Competition entry a new feature concept for Wise Banking. The New app feature within the Wise app designed to help travelers effortlessly budget their trips by simply answering a few questions, ensuring smarter spending and a more fulfilling travel experience.

Client

Wise

Service Provided

UX Research, UX Design, Brand Design

The Goal:

The primary goal of this project was to improve Brand awareness for Wise and to achieve this through UX design. This would be achieved by Creating a new app feature to better showcase services that Wise currently offer with some new concepts to better utilze these services in a interactive, intuitive feature.

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The Challenge:

TravelWise aims to help travlers and holiday makers budget their money effortlessly. These Features combine functionality with brand design, offering customizable trips and budgets tailored for travelers, relocators, and nomads. With TravelWise, Budgeting and planning trips has never been easier.

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The Result

TravelWise is a comprehensive travel budgeting solution that seamlessly combines expense tracking with travel planning. Designed to solve common pain points for international travelers by providing real-time currency conversion, accurate cost estimations, and detailed budget breakdowns for trips. Whilst prioritizing accessibility and user-friendliness with clear visual hierarchies and prominent call-to-action buttons, making complex financial planning more approachable for travelers of varying experience levels.

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